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INTER VIEW


                                                 MY.CURLINg




                       is the new line with an exclusive 100% natural

                 active ingredient developed especially for curly hair

                                                  by MY.ORGANICS







            MY.CURLING is the first complete
            line conceived wholly for curly hair.
            The active ingredients present in the five
            products of the line work in harmony
            to give elasticity and hydration to the
            hair, giving it a healthy and luminous
            appearance. The formula with natural
            active ingredients and raw materials
            of very high quality is in line with the
            brand’s philosophy which aims
            to seek out natural but innovative
            and sustainable ingredients.
            This approach aims at the formulation
            of products without substances that
            are damaging for the health but at the
            same time with the highest standards
            of innovation and quality which are the
            basis of the work of My.ORGANICS.


            THE SYNERgY of NATURAL
            INgREDIENTS foR THE
            wELL-bEINg of THE CURLS
            The main ingredients include proteins
            of hydrolysed seeds of baobab, which
            are moisturizing, protect from free
            radicals and are rich in omega 3;
            extract of mallow leaves, which are
            moisturizing and soothing and keep hair
            healthy; the extracts of althea
            root, which is antioxidant., and      creating a protective film that preserves   SHAMPOO, thanks to the proteins
            of carrot, which is regenerating.     it from further damage and leaves     of hydrolysed sees of baobab,
            Lastly, achillea to strengthen and    it more supple and glossy, thanks to   it is nourishing and volumizing
            rice proteins to give volume.         the high power of moisturization.     and helps repair in depth.
            What makes the formulation of the     My.CURLING, the products in the range:  CONDITIONER, to be used
            whole line innovative is an exclusive   POWDER, an innovative blend of      after the shampoo to complete
            100% natural active ingredient: a     herbs in powder to mix in water for   its action, it helps leave the surface
            complex based on three essential      an intensive after.-shampoo treatment;   of the hair silky-soft and glossy.
            amino acids (Sodium PCA, Arginine     moisturizing and protective,          SPRAy, rich in natural protective
            and Proline) which together with the   it helps detangle knots.             active ingredients, it repairs,
            hydrolysed proteins of rice, defends,   The compound creates a protective film   restructures and gives
            strengthens and completely regenerates   on the hair which retains moisture and   strength and elasticity.
            the hair. This formula allows restoring   nutrients in the hair fibres, leaving the   GEL, to use before drying, it gives
            the natural protein structure of the hair,   hair visibly fuller-bodied and strong.  great staying power to the curls.



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