Page 66 - EM EXPORT MAGAZINE PERFUMERY EDITION
P. 66

INTERVIEW








                             FREEVOLA

                             In 2025, the world of selective perfumery will welcome a new brand which promises to redefine the olfactory
                             experience: Freevola. This debut will revolutionize the world of perfumery with an audacious and irresistible
                             positioning. Dedicated to young female millennials, Freevola reawakens the senses and invites expressing
                             individuality through gourmand fragrances which become an extension of the personality of those wearing
                             them. With a fresh and colourful brand image, entertaining and inclusive communication at a democratic
                             price, Freevola is more than a fragrance, it is a declaration of style and an invitation to enjoy life to the full.
























                                                    GMV WOMAN                  ARROGANCE MINERAL BLACK
                                                    INTENSéMENT                Mineral black is the new male fragrance dedicated
                                                    GMV Woman Intensément      to the dauntless man who faces life with an
                                                    represents  a new  style  of   audacious  and  self-confident  spirit.  Strong  and
                                                    seduction. It is a fragrance   determined, he has elegant and sophisticated
                                                    that not only completes    tastes,  appreciates  attention  to  detail  which  he
                                                    a style, but exalts it,    seeks in every accessory, in his fragrance first of all.
                                                    making     the   woman     All the intensity of spices and the most precious woods
                                                    wearing  it  unforgettable.   inspired by artistic perfumery is concentrated in an
                                                    It is an enveloping and    intense and wilful jus, a real introspective journey to
                                                    sophisticated  fragrance,  intimate and profound self-discovery. Faithful to the
                                                    created for the woman who   mood, the packaging is a deep black, illuminated by
                                                    lives  every  moment  with   the precious rose gold details of the logo and cap.
                                                    passion and determination.   An aromatic and ambery
                                                    The top notes explode      fragrance, it has top notes
                                                    with    freshness    and   of  Nutmeg,  Pink  Pepper,
                                                    vitality. Jasmine brings a   Cardamom and Grapefruit,
                             refined  floral  touch,  while  mandarin  adds  a  citrus   a heart of  Cashmere,
                             liveliness that reawakens the senses. In its heart, the   Leather,  Patchouli  and
                             combination of poppy and an ozone accord creates   Lavender and base notes
                             a unique olfactory experience. Poppy gives a slightly   of Tonka bean, Oak Moss,
                             spicy and intriguing floral nuance, while the ozone   Ambergris and Vetiver. The
                             accord evokes the freshness of sea air.           fragrance, Parfum Intense
                             The base of  Woman  Intensément is warm and       in  100ml  and  50ml,  is
                             enveloping,  constructed  on  a  harmony  of  white   accompanied  by an  After
                             amber,  musk,  oak  moss,  patchouli  and  ambrosia.   Shave Spray 100ml, Hair
                             The packaging combines black and gold to express   &  body  Shampoo  400ml,
                             the sophisticated and modern elegance of a muse   body Lotion 400ml and
                             who never goes by unnoticed.                      Deodorant Spray 150ml.

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