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AWARDS

THE LATEST AWARDS THAT
NAZIH GROUP WAS GRANTED WITH
EXCLUSIVE VICTORIES:
OCTOBER 2020
Messe Frankfurt Middle East, the
organizers of the Beauty World Middle East
exhibition, announced a surprise “Lifetime
Achievement Award” for Nazih Group
founder Mr. Nazih Hamad during the
Beauty World Middle East Awards Week.
Mr. Hamad was awarded as “the region’s
most recognized industry figure”. Nazih
Group was the first company along with its
founder Mr. Nazih to be granted the
“Lifetime Achievement Award” in sub-brands for all cosmetic and beauty
recognition of outstanding industry items, quality always wins.
contributions over a career spanning more
than 40 years. Nazih Group has a long Premiumization is a strategy that Nazih
association with Beauty World Middle East Group brands and retailers leverage to
as a Launch Partner and Official Salon help emphasize the value or quality of
Supply Partner that continues to provide their products. It is the science of
beauty professionals with the latest trends motivating consumers to pay more for the
in the market. Beauty World is the largest quality of brands, products and services.
international trade fair for beauty in the Product quality is a crucial factor in the
Middle East and highlights the innovations Product of the Year “ award. The item is
of the professional industry. the Hair Toxx Kryotherapy treatment beauty industry. It can be influenced by
factors such as the ingredients used, the
FEBRUARY 2023 machine and products from the Brazilian manufacturing process, and the
Mr. Nazih Hamad was awarded with the brand Brazilian Secrets Hair. The Hair certification of the product. Consumers
Toxx treatment is a complete hair recovery
“Lifetime Achievement Award” at that uses the regenerative power of ice for expect high-quality products that provide
CosmoProf Bologna 40th exhibition. hair care. The freezing technique provides the desired results. Nazih Group always
Cosmoprof exhibition is held yearly in an incredible boost to the hair, preserves apprises its strategies and marketing plans
Italy and is the proving ground where hydration and nutrition, and heals even to keep pace with the latest technology to
companies do business and the perfect the deeply injured hair fiber.
stage for the sharpest trendsetters to ensure communication with its various
present breakthrough product launches customer segments and to provide them
and innovative solutions. The “Lifetime NEW HORIZONS- with bespoke beauty professional
Achievement Award” recognizes a cosmetics.
professional or company founder from all PREMIUMIZATION
members of the entire beauty industry.
OCTOBER 2023 Overall, beauty is expected to be
characterized by “premiumization,” with
During the Beauty World exhibition in the premium beauty tier projected to grow.
Dubai, Nazih Group won the best “Hair Since there are always a lot of brands and