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MARCHESINI GROUP
Beauty at Cosmopack 2025: know-how and technology
at the service of the world of fragrances
Marchesini Group Beauty is preparing to take part in
Cosmopack 2025, the latest edition of the biggest VALERIO SOLI
international show dedicated to the cosmetics production APPOINTED
chain, to be held at BolognaFiere from 20 to 22 March. NEW CEO OF
In line with the market’s demands, the Marchesini Group’s MARCHESINI
Beauty Division has invested in the design and production of GROUP
complete solutions for liquids of varying viscosity, including
foundation, mascara and above all fragrances. In fact, visitors Marchesini Group
to stand A9 – Hall 19 will find an exhibit comprising several has appointed
machines for packaging a variety of products including Valerio Soli as its
fragrances, the market’s top current trend: from a versatile new CEO, effective
filling machine to a vertical cartoner for cartoning bottles from 20 January 2025
and an automatic overwrapper able to process multiple
types of products, with thermo-sealing film and edge weld Born in Bologna in 1964, Valerio Soli is a graduate in
sealing. In addition to the solutions on show at the Bologna Mechanical Engineering from the University of Bologna. He
exhibition centre, the Marchesini Group Beauty team will be arrives at Marchesini Group after many years with the Coesia
at customers’ service to Group and has also been Chairman of Ipack Ima, a leading
illustrate the vast range of packaging, materials and technologies event, for over 5
flexible, versatile machines years. He will therefore bring significant knowledge of the
highly suitable for the packaging sector and the international market to the Group.
operating speeds and other “We are delighted to welcome Valerio Soli in the role
demands imposed by the of new Group CEO,” comments Maurizio Marchesini,
perfumery market. Chairman of Marchesini Group. “With his many years of
Plenty of space will also experience in the world of automatic machines and processes,
be allocated to cream and we are confident that he will be able to support and help
foundation production drive our growth, fully respecting the values with which our
technologies: from the company has always been synonymous. We never had any
turbo-emulsifiers of doubt about bringing in a CEO from outside the family who
different sizes and capacities developed by the Axomatic and could offer a fresh perspective, different skills, a new vision.
Dumek brands, meeting the needs of both small producers In 2024, Marchesini Group continued its positive trend
and large industrial plants, through to a liquid and cream with an increase in orders and exports still above 80%.
filling line able to handle various types of bottles, developed These trends have laid the foundations for a positive 2025.
by the Axomatic and Vibrotech brands working in close We welcome Valerio and wish him good luck in his role,”
partnership. The offering is also completed by a monobloc concludes Chairman Marchesini. “I would like to thank the
bottle filling and capping machine by Rejves Machinery. In Chairman and the Board of Directors of Marchesini Group for
addition, the stand will feature a lipstick machine built by this opportunity. I am delighted to join the great Marchesini
Cosmatic, equipped at the show with silicone moulds but also family, not just because it is an amazing company but also
available with metal mould technology, more suitable for the because of the values that it stands for, values that I also hold
new trend for products made using natural ingredients. dear,” emphasises Marchesini Group CEO, Valerio Soli.
Last but not least, an area will be dedicated to Auteco’s “On my first day, I had the opportunity to meet around
software services and the vision systems developed by SEA 60 young people hired in recent months during
Vision, which will be exhibiting both its Digital Product Passport their Welcome Day at the company. It was very nice,
end-to-end traceability solution designed to safeguard also symbolically, to start this new chapter surrounded
cosmetics’ authenticity and a demo of the world’s first AI system by young people, looking to the future together.”
for the automatic in-production quality control of lipsticks.
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