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EVENTS

INfoRMA MARKeTS VIeTNAM

oRGANIzeS The TRADe

SHOW vIETBEAUTY &

CoSMoBeAuTÉ VIeTNAM 2023

A tightened up partnerships between international
and vietnamese enterprises

Ho Chi Minh City, July 27th – 29th, 2023, The market is expected to grow wishing to extend product lines
Informa Markets Vietnam will operate annually with the CAGR at 3.32% or new players to explore Vietnam’s
the well-known trade show - Vietbeauty (Statista, 2023-2027). As living standards cosmetics and personal care market.
& Cosmobeauté Vietnam 2023 at in Vietnam develop, Vietnamese Meanwhile, Vietnam remains
Saigon Exhibition & Convention Center consumers are becoming more aware an attractive spotlight for foreign
– SECC, 799 Nguyen Van Linh, District 7, of personal care and beauty products investment, with reasonable
HCMC. This exhibition aims to provide besides basic needs. A middle-class policies and preferential customs
a valuable platform for Vietnamese female in Vietnam spends an average duty for global enterprises.
enterprises to connect with potential of VND 450,000 – VND 500,000 (US$19
suppliers in beauty and healthcare – US$21) monthly on makeup and In that context, Vietbeauty &
sector, generate access to cutting-edge skincare (Vietnam Briefing, 2022). Cosmobeauté Vietnam 2023 returns
technologies in aesthetics, and heads up In those years, foreign cosmetics to provide an inclusive exhibition
with the latest trends in beauty industry. brands obtain a strong presence space that connects suppliers with
in Vietnam, up to 93% of beauty business buyers. Through this event,
The Beauty & Personal Care market is and personal care products. global beauty brands can approach
thriving and one of the fastest growing Vietnamese people tend to be more potential distributors in Vietnam, while
consumer markets in Vietnam, driven by health-conscious and pay attention trade visitors can discover high-quality
the Cosmetics and Skin Care segments. to the ingredients of beauty products products, stay updated on new trends,
Revenue in the Beauty & Personal Care in the market. This brings up new and learn about the latest wave of
market amounts to US$2.36bn in 2023. opportunities for cosmetics companies technology in the beauty industry.

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