Page 20 - EM - EXPORT MAGAZINE PERFUMERY EDITION

LAUNCH ALL THE NEW FRAGRANCES FROM
XERjOFF

Tony Iommi Deified: after the great
success of the Tony Iommi Monkey
Special fragrance which inaugurated
an original partnership between the
legendary guitarist and rock musician
of the Black Sabbath Tony Iommi and
the founder of the brand Sergio Momo,
Xerjoff presents the fragrance Tony
Iommi Deified, which is also crowned by
a brand of the same name which gives
the fragrance an increasingly important
Alexandria II Anniversary: Conceived identity. The name plays on the duality
to celebrate Alexandria and Alexandria of the sound, recalls that music – as a
II, both belonging to the “Oud Stars” form of art – can generate a closeness Quattro Pizzi: the exploration of the
collection, the Anniversary version to the divine. The sensory sequences new olfactory pathways by Xerjoff
demonstrates the prestige of the two of Deified follow on one another in a could not fail to concern the Casamorati
fragrances with a blend of exceptional rhythmic way from as early as the top 1888 brand as well. The portfolio is
ingredients. The fragrance opens on the notes: saffron, cinnamon and apple enriched by a new fragrance: Quattro
top notes with the regal and precious tones warm the fragrance with a gourmand Pizzi. Quattro Pizzi sweeps away the
of Bulgarian rose, cumin, lavender and hint given by sweet apple. The duality sense of smell to the deep south of Italy.
cardamom, which harmoniously merge finds its maximum expression in the The history of Sicily of the past can be
with the most sought after and unique middle notes: on the one hand the depth narrated in many varied ways. Quattro
ingredient in the world: oud. The “wood of of leather, on the other the gentleness Pizzi is the name of a historic building
the gods” in the middle notes. Come from of the rose. Both merge to create an in splendid Palermo, which hosted
the island of Tarakan, a remote corner of authentic combination in which two the Bourbon sovereigns and the Tsar
Indonesia full of natural and historical hearts beat in unison. The base notes of Nicholas I of Russia. The dynasty of a
beauty, a place of rare splendour which papyrus, patchouli and musk orchestrate very well-known Sicilian family becomes
holds unexpected marvels. The oud of perfectly with that sensory score which the leitmotif of a perfumes which speaks
Tarakan exalts the olfactory pyramid makes its dark but gentle soul its greatest of joy, wealth, power and sin. The chaste
of Alexandria II Anniversary, creating characteristic feature. white of the bottle recalls the apparent
a hypnotic and irresistible sensory purity of a fragrance which is warm
vortex, sublimated by amber, clary sage, and luminous s like the land which has
mint and other fabulous raw materials. inspired it. A sweet and spicy blend in
Luminous also in its aesthetics, the base which in the top notes rum, davana and
notes of musk, Madagascar vanilla and pink peppercorn stand out which give it
Australian sandalwood, envelop like a a very strong and particular personality.
warm and soft embrace. And if behind Coconut and tuberose in the middle
these fragrances there is a strong historic notes are impressed on the skin like
reference, Alexandria II Anniversary has the scent of a lover, a sweet memory to
in its DNA a “futuristic” élan: every bottle guard jealously. Blond tobacco leaves,
is accompanied by an NFC tag which – hay and tonka beans transport the
when tapped on with your smartphone - sense of smell into the height of the
allows accessing original contents on the Belle Époque, a plunge into the 20
th
fragrance. century between secrets and perdition.

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