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creating formulations based on natural
elements such as myrtle, juniper,
marine trace elements and fruit acids.
ZERO VEGAN, an ammonia-free
vegan colouring, which is very
delicate while maintaining
excellent coverage.
HEART, a traditional colour
line which follows the
FArmeN toDAY present-day trends of
To support a development colour, offering an excellent
which takes into consideration cosmetic result on the hair.
the environment without WEHO, a line of styling
compromising the future products which, with respect
of the new generations, to their launch in 2004,
Farmen is convinced that has been updated and
sustainability is the path of the completed by the CARE &
future, and believes that this STyLE and CARE & SCALP
is the path to take to reach lines for the ‘care’ area.
a highly evolved concept of
beauty, where the objective
is the balance between
man and the ecosystem.
LINeS For tHe
coNSUmerS oF tHe
tHIrD mILLeNNIUm
prIVAte LAbeL All the lines are constantly updated,
bUSINeSS both at the level of the formula and
It is thanks to the know-how developed through a restyling of the image.
over the years, with the creation of We can mention some of these.
products with an important added value ART, an innovative colouring line
given by an impeccable performance, where a blend of conditioning oils
that Farmen has been able to offer its is added to the colour mixture,
experience and productive capacity to with eye-catching packaging,
countless brands, producing lines of similar to the box of a fragrance.
products for private labels with high INTENSIVE, a programme of
standards of quality and reliability, both well-being for the scalp and the hair,
in Italy and abroad. which has anticipated the times,
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