Page 48 - EM EXPORT MAGAZINE PERFUMERY EDITION

COMPANY

FILA FRAGRANCES

WHERE PERFORMANCE MEETS CARE

For athletes, maintaining optimal body care is crucial for both performance and overall well-being.
Shower gels and deodorants play a vital role in this routine. After intense physical activity, a high-quality

shower gel helps remove sweat, dirt, and bacteria, preventing skin irritations and infections.
Deodorants, on the other hand, are essential for controlling sweat and body odor,
ensuring that athletes stay fresh and confident throughout their day.

DISCOVER FILA FRAGRANCES’ BRAND-NEW

SPORT ACTIVE TOILETRIES!

FILA Fragrances is excited to launch a new line of high-performance shower gels and deodorants, perfect for athletes and
everyone with an active lifestyle. Whether you’re hitting the gym, going for a run, or simply tackling a busy day, FILA Fragrances’
new toiletries offer superior care and protection, providing the perfect balance of performance and everyday comfort.

ElEVAtE YOUR GAME
Proper cleansing of the body is optimal after an intense
workout. From hydrating skin to releasing delicious
fragrances, the new Sport Active shower gels are the ideal
skin care product to gently cleanse your skin and give you a
moment of comfort and well-being. Each shower gel has a
specific benefit that comes from the essential oils at the base
of the formulation.

PERFORMANCE-DRIVEN PROtECtION
During intense physical activity, sweat production increases
significantly, creating an environment conducive to odor-
causing bacteria. The new Sport Active deodorants fight these
bacteria effectively, neutralizing odors and providing 48 hours
of protection, with an alcohol-free formula. Each FILA deodorant
pairs with its corresponding shower gel to create a harmonious
olfactory experience.

The Sport Active line represents a testament to FILA Fragrances’ unwavering dedication to innovation.
By harnessing the power of science and combining it with a deep understanding of athletes’
requirements, FILA Fragrances has created products that not only deliver superior performance
42 but also elevate the overall athletic experience.