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REPOR T
THe woNDerS oF
PAcIFIc ISLAND beAUTY cAre:
NATUre’S beST-KePT SecreT
As the beauty industry continues to for their nourishing and rejuvenating Commonwealth & Development
evolve, consumers are increasingly properties and these were all on Office (FCDO), featuring seven Pacific
seeking natural, effective skincare display at Salon Beauty in London Island beauty care small businesses.
solutions. The enchanting Pacific this month. Amidst the latest It was indeed encouraging for
Islands, known for their stunning innovations in beauty technology, these businesses to see the level
landscapes and rich cultural heritage, the International Trade Centre (ITC), of interest in their products that
are now making small waves in the a multilateral agency with a joint are rich in antioxidants, vitamins,
skincare world. Harnessing the power mandate from the World Trade and essential fatty acids that
of nature, Pacific Islands beauty care Organization (WTO) and the United promote healthy, radiant skin.
products offer unique benefits that Nations (UN), presented its pavilion, Moreover, it was inspiring for visitors
can transform your beauty routine. under the United Kingdom Trade to the stand to hear the stories behind
The Pacific Islands boast an array Partnerships (UKTP) Programme the products, especially that of female
of indigenous ingredients celebrated funded by the Foreign, participation and empowerment.
58 www.exportmagazine.net