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C OMP AN y
ceLebrAtING 50 YeArS oF reVIVre:
AN INterVIeW WItH
Dr. Luigi grassato
EM: Dr. Grassato, congratulations on We choose ingredients like Shea Butter
revivre’s 50th anniversary. can you from Burkina Faso, which supports local Dr. LUIGI GrASSAto,
tell us how the company began? women’s economic, environmental, and reVIVre Innovation
LUIGI GrASSAto: Revivre was founded social development while combating brand manager
in 1974 from our founder’s deep desertification. By controlling the University degree in Pharmaceutical
passion for cosmetic research and a entire lifecycle of our products—from Chemistry and Technology and PhD in
profound respect for nature. This unique conception to market placement—we Biotechnology. After his academic studies,
combination has driven us to create ensure that our practices are aligned he dedicated himself to formulation and
development in the cosmetics sector for
cutting-edge professional cosmetics with our sustainability goals. Revivre, where he held the position of
using essential oils, plant extracts, and Technical Director and R&D Manager
carefully selected raw materials, all in EM: Quality and innovation are for over 20 years and then devoted himself
line with our company’s philosophy. hallmarks of revivre. How do you mainly to the implementation of innovative
maintain these standards? projects for Revivre and other companies in
the sector in Italy and abroad. Responsible
EM: Revivre has grown significantly LG: Our commitment to quality and for training at the Revivre Academy,
over the years. can you tell us more innovation is unwavering. We use he collaborates with magazines in the
about the inspiration behind this natural active ingredients, essential oils, dissemination of news in the cosmetics sector.
He teaches courses in cosmetics and
evolution? and plant extracts, maintaining rigorous biotechnology. He has participated in
LG: Certainly. Our journey has always quality standards through numerous numerous national and international
been inspired by a deep respect for efficacy and dermatological tests. conventions and conferences, bringing his
tradition, which informs and guides Our products, all made in Italy, experience and expertise to the field.
Through her passion for innovation
our evolution. While our headquarters offer targeted solutions for and her constant search for effective and
remain in Bassano del Grappa, near a variety of beauty needs. sustainable solutions, he has contributed
Venice, and we have additional offices We collaborate with institutions like significantly to the development and success
in Udine and Milan, our growth the University of Pennsylvania and of the company he works for.
is rooted in our Italian heritage. the University of Pavia to stay at the
The QUALITy of MADE IN ITALy is at forefront of cosmetic research.
the core of everything we do, blending dioxide floor that absorbs as much
craftsmanship with innovative research. EM: can you explain the revivre carbon dioxide as a forest of 70 trees,
method and its importance? along with photovoltaic systems
EM: Sustainability seems to be LG: The Revivre Method emphasizes and rainwater collection.
a core philosophy at revivre. purifying the skin as the first essential These efforts demonstrate
can you elaborate on your approach? step. Our skin purifying treatments that green innovation and
LG: Absolutely. Sustainability is help eliminate substances that can functionality can coexist with beauty.
a cosmEthical choice for us. threaten skin health, preparing it for
specific treatments. A deeply cleansed EM: What’s next for revivre as you
and purified skin can better absorb and look to the future?
benefit from subsequent treatments, LG: As we celebrate 50 years, we remain
enhancing overall skin health and beauty. dedicated to our founding principles:
a passion for cosmetic research,
EM: revivre is also known respect for nature, and commitment
for its green initiatives. to sustainability. We will continue
could you share more about them? to innovate and uphold the highest
LG: Our commitment to sustainability standards, setting new benchmarks
extends to our infrastructure. in the professional cosmetics industry
The BioLife Medical & Beauty Village while striving for a more beautiful
features innovations like a titanium and sustainable world.
Claudia Stagno
26 www.exportmagazine.net