Page 32 - EXPORT MAGAZINE
P. 32

C OMP AN y



            ceLebrAtING 50 YeArS oF reVIVre:
            AN INterVIeW WItH

            Dr. Luigi grassato








            EM: Dr. Grassato, congratulations on   We choose ingredients like Shea Butter
            revivre’s 50th anniversary. can you   from Burkina Faso, which supports local      Dr. LUIGI GrASSAto,
            tell us how the company began?        women’s economic, environmental, and          reVIVre Innovation
            LUIGI GrASSAto: Revivre was founded   social development while combating               brand manager
            in 1974 from our founder’s deep       desertification. By controlling the          University degree in Pharmaceutical
            passion for cosmetic research and a   entire lifecycle of our products—from       Chemistry and Technology and PhD in
            profound respect for nature. This unique   conception to market placement—we    Biotechnology. After his academic studies,
            combination has driven us to create   ensure that our practices are aligned      he dedicated himself to formulation and
                                                                                             development in the cosmetics sector for
            cutting-edge professional cosmetics   with our sustainability goals.              Revivre, where he held the position of
            using essential oils, plant extracts, and                                         Technical Director and R&D Manager
            carefully selected raw materials, all in   EM: Quality and innovation are       for over 20 years and then devoted himself
            line with our company’s philosophy.   hallmarks of revivre. How do you          mainly to the implementation of innovative
                                                  maintain these standards?                 projects for Revivre and other companies in
                                                                                            the sector in Italy and abroad. Responsible
            EM: Revivre has grown significantly   LG: Our commitment to quality and            for training at the Revivre Academy,
            over the years. can you tell us more   innovation is unwavering. We use           he collaborates with magazines in the
            about the inspiration behind this     natural active ingredients, essential oils,   dissemination of news in the cosmetics sector.
                                                                                               He teaches courses in cosmetics and
            evolution?                            and plant extracts, maintaining rigorous    biotechnology. He has participated in
            LG: Certainly. Our journey has always   quality standards through numerous         numerous national and international
            been inspired by a deep respect for   efficacy and dermatological tests.        conventions and conferences, bringing his
            tradition, which informs and guides   Our products, all made in Italy,            experience and expertise to the field.
                                                                                               Through her passion for innovation
            our evolution. While our headquarters   offer targeted solutions for             and her constant search for effective and
            remain in Bassano del Grappa, near    a variety of beauty needs.                 sustainable solutions, he has contributed
            Venice, and we have additional offices   We collaborate with institutions like   significantly to the development and success
            in Udine and Milan, our growth        the University of Pennsylvania and              of the company he works for.
            is rooted in our Italian heritage.    the University of Pavia to stay at the
            The QUALITy of MADE IN ITALy is at    forefront of cosmetic research.
            the core of everything we do, blending                                      dioxide floor that absorbs as much
            craftsmanship with innovative research.  EM: can you explain the revivre    carbon dioxide as a forest of 70 trees,
                                                  method and its importance?            along with photovoltaic systems
            EM: Sustainability seems to be        LG: The Revivre Method emphasizes     and rainwater collection.
            a core philosophy at revivre.         purifying the skin as the first essential   These efforts demonstrate
            can you elaborate on your approach?   step. Our skin purifying treatments   that green innovation and
            LG: Absolutely. Sustainability is     help eliminate substances that can    functionality can coexist with beauty.
            a cosmEthical choice for us.          threaten skin health, preparing it for
                                                  specific treatments. A deeply cleansed   EM: What’s next for revivre as you
                                                  and purified skin can better absorb and   look to the future?
                                                  benefit from subsequent treatments,   LG: As we celebrate 50 years, we remain
                                                  enhancing overall skin health and beauty.  dedicated to our founding principles:
                                                                                        a passion for cosmetic research,
                                                  EM: revivre is also known             respect for nature, and commitment
                                                  for its green initiatives.            to sustainability. We will continue
                                                  could you share more about them?      to innovate and uphold the highest
                                                  LG: Our commitment to sustainability   standards, setting new benchmarks
                                                  extends to our infrastructure.        in the professional cosmetics industry
                                                  The BioLife Medical & Beauty Village   while striving for a more beautiful
                                                  features innovations like a titanium   and sustainable world.
                                                                                                                Claudia Stagno

                                                        26   www.exportmagazine.net
   27   28   29   30   31   32   33   34   35   36   37