Page 38 - EM - Export Magazine Perfumery Edition

COMPANY

ITALART S.R.L. Sb

A COMPANY THAT RECONCILES ECONOMIC

GROWTH AND THE GENERATION OF VALUE

FOR THE COMMUNITY AND THE ENVIRONMENT

The innovative plan of the long-established Parma-
based company for shared social values to save the
well-being of people and the world that surrounds
us. Italart becomes a Benefit company (SB) with,
alongside the objectives of commercial growth,
the primary mission of ensuring in the first place
productive and business development that is
responsible, sustainable and transparent.

Alberto Tanzi - Ceo Italart
“The greatest challenge for our generation of
forty year-old entrepreneurs is to succeed in
creating modern working environments that
represent a social model of development for
the future, creating positive effects on people New in 2023 - Replay “Source of life”
and on local areas, rand especting the planet, to The Replay fragrances “Source of Life” are a great
hand it on, as best as possible, to our children.” success in 2023. The collection proposes a women’s
eau de parfum and an eau de toilette for men,
both made with natural Orpur raw ingredients.
®
Commercial results and goals
2022 was a record-breaking year for Italart,
with production and sales more than doubling
compared to the previous year. It was above all the
foreign markets that grew, with the licensed brands
John Richmond, Replay and Roccobarocco, which
gave excellent performances in over 60 countries
around the world. The first half of 2023 has also
consolidated and increased the growth of trend
compared to 2022 and therefore, to support the
production that has more than doubled, Italart
SRL SB has taken on new staff both in production
and in the commercial offices and has expanded
its productions site with the purchase of a new
plant to continue providing a punctual service of
deliveries and communication support for the sales
personalized to the needs of the distribution chains
in the various countries and continents.

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