Page 28 - Export Magazine

C OMP AN y

fAN ToucH

THE NEw LINE foR STyLINg

ANd fINISHINg fRoM fANoLA

The professional haircare brand

launches a new collection to define,
fix and protect hair

Touch symbolizes the creativity
of the professional, but also
of the final consumer who with
their own touch creates new looks.
Fan Touch by Fanola comprises
a complete family of products
to fix all styles and types of hair;
all the products to shape and
define both curly and straight hair;
products to protect hair from heat
stress and the damp; products
to restore strength and tone to weak
and fine hair and enhance its volume
without weighing it down and,
lastly, all the products required
for a brilliant and silky finish.

The segment of styling and finishing fIX IT ExTRA STRONG LACQUER SPRAy
has become one of the most dynamic Eco fIX IT ECOLOGICAL ExTRA STRONG LACQUER
on the professional haircare market,
growing constantly in recent years HIgH coNTRoL ExTRA STRONG MOUSSE
and it is estimated to reach gIvE ME HoLd ExTRA STRONG FLUID GEL
a value of $29 billion by 2029.
MAd MATT FLExIBLE OPAQUE PASTE
Styling is a means to express one’s
personality and is fundamental THERMo fIX HEAT-PROTECTIVE FIxING SPRAy
to complete the salon’s work HEAT BLocK HEAT-PROTECTIVE SPRAy
because it impacts multiple
aspects: it gives shape to BE ELASTIc VOLUME LACQUER SPRAy
the cut and enhances the colour. ANTI gRAvITy VOLUME MOUSSE
The new line is called Fan Touch,
Fan not only as it is half of Fanola cuRL PASSIoN CURL MOUSSE
but also because it represents gET cuRL CURL DEFINITION CREAM
the faithful supporter and “fan” fEEL THE coNTRoL CURL DEFINITION FLUID
of Fanola who continues to follow,
support and promote the brand. wANNA STRAIgHT ANTI-FRIZZ STRAIGHTENING CREAM
Fan is also close to Fun, the concept dEfINE ME FIxING SHINING WAx
of lightness and enjoyment which
takes us right to the heart of the brand. KEEP ME BRIgHT SHINING CRySTALS

26 www.exportmagazine.net