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REPOR T
The range is developed through Dr. Reilly’s background as a
natural scientist as well as her own personal understanding of
the difficulty in finding skincare solutions for complex skin at
affordable prices. ‘Having a degree and PhD in a natural science
really means that I view the world from a nature-first perspective
– my focus is there and it means that I look to nature for solutions
first - nature has the answer … so when I started Kinvara I was
always going to look up plants, natural extracts and traditional
herbal medicine coupled with newer scientific innovations to
Mitchell. Currently sold through pharmacies, high-end retail develop really effective natural skincare.” states Dr. Reilly.
and department stores, lifestyle & health shops as well A further cornerstone value is sustainability, with close
as travel retail and online; Green Angel’s consumer centricity attention paid to packaging (no plastic, foiling) and the main
is an important part of their product development ethos. componentry being glass, sugarcane plastic or PCR plastic as
Each luxurious formulation is carefully developed with the well as the introduction of refill pouches where possible.
customer in mind, along with their values of Irish heritage,
sustainable sourcing, natural ingredients and being cruelty free.
This customer connectivity is further demonstrated through their
digital channels with platforms like Instagram and Facebook being
used to share their story and showcase the products globally. This
online visibility has helped their growth and the development of
their European partner network as well as markets such as the
U.S.A, Canada and South Korea, which are all demonstrating a
growing interest in the style of natural, sustainable skincare that
Green Angel Luxury Irish Skincare excels at.
KINVARA NATURAL Their ethical commitment is further demonstrated by their
SKINCARE support of environmental projects. They also place a high
Scientist turned skincare priority on product formulations by offering products in
pioneer Dr. Joanne Reilly waterless formulations (powder or pure oil blends).
established Kinvara Natural Top bestsellers include the 24Hr Rosehip Face Serum,
Skincare in 2010, and since Active Rosehip Day Cream, Absolute Cleansing Oil
then the brand has gone on and Precious Facial Oil, which have become cult products
to receive over 75 UK among their many fans. Available from over 700 Irish
and Irish industry awards. retail partners and online, it is easy to see why Kinvara
This impressive recognition Dr. Joanne Reilly, CEO & Founder Natural Skincare has been named “The Number One
Kinvara Natural Skincare
is reflective of Joanne Reilly’s Bestselling Irish skincare brand in Irish health stores”.
founding commitment
to proven efficacy, experience, giving value, accessibility, REGENCY FRAGRANCES
innovation, quality and celebrating plant-based natural Founded on the goal
skincare. As she explains, ‘we give our customers results, to create high-quality
quality products and a positive experience – we work really fragrances at affordable
hard to over deliver for customers – we want them to be prices, Regency Fragrances
delighted.” Since founding their mission is to serve their extensive collection features
customer, by creating for them the best natural products, perfumes and after shaves
to care for their skin and feel good, every day. Their hyper- that are created with
focus on the products and the customers is reflected by premium ingredients.
their impressive statistics when it comes to client retention, Each fragrance has been Robbie Scanlan, Managing
Director Regency Fragrances
recommendations and reviews. “These are the two things designed with quality and
that we prioritise at all costs and look at the business needs a clearly differentiated
and decisions through those two lenses – when we do that brand identity in mind but with an entry level price point.
we actually capture a lot – like is that a fair price, can the Robbie Scanlan, Managing Director at Regency Fragrances
customer use this easily, will people value the cost of going advises, “We are not trying to replace the gifting experience
this extra step to live our sustainability values.” advises of the fashion house fragrance but rather complement the
Dr. Joanne Reilly, Founder Kinvara Natural Skincare. experience.” A concept that is appealing to different consumer
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