Page 83 - EM EXPORT MAGAZINE PERFUMERY EDITION

COMPANY

CONStANt NEW lAUNCHES
“I’m convinced,” says Paolo bevegni, “that one of the
main drivers of our growth is the continuous launch
of new products: three products in the Tea Glow
line, studied for prone skin, which include special
hydrocolloid patches infused with green tea.
They have been developed with the cooperation of the
most renowned experts in this technology.
There are also new products in the haircare segment.
Special Christmas kits will be dedicated this year to the
‘made in Italy’ theme, to celebrate our country and our
roots around the world. All this while remaining faithful
A StRAtEGIC GROWtH IN tRAVEl REtAIl to our main philosophy: being a Bvorp, a certified

The development in Travel Retail has been benefit company, our focus is always addressed to
particularly strategic during the last few years. sustainability, keeping in mind that the most distinctive
Teaology made its debut in the Duty Free channel features of our product offer is based on safety and
in 2022. The surprising aspect is that the evolution effectiveness”.
of Teaology’s international business in this special
channel, thanks to a presence in more than 50
airports in Europe and Asia, has made the brand
awareness increasingly stronger.
“To complete this strategy,” says Paolo bevegni, “I can
anticipate that we will soon be on board some important
airlines where some of our products will be offered as
amenities in Business and First Class.”

77