Page 92 - EM EXPORT MAGAZINE PERFUMERY EDITION

COMPANY

JEAN COUTURIER

A STORY OF DISRUPTING CODES

The Jean Couturier Paris Maison StORY

Jean Couturier, after a distinguished career in Haute
revolutionized the codes of perfumery Couture and perfumery with most famous designers
founded his own Maison in 1972, with the cooperation
by creating in 1973 the first of his wife Jacqueline. Highly talented “nose” from
Grasse, Jean Couturier with the creation of Coriandre
Floral-Chypre in history: CORIANDRE. revolutionized the world of fragrances.

Today, Jean Couturier fragrances CORIANDRE
Jean Couturier drew on the most precious treasures of
continue to sublime women and nature, Coriandre fragrance, to create a harmonious
composition of rare and refined essences.
men through hand-tailored collections The refinement of this accord of 19 essences puts
him amongst the masterpieces of French perfumery.

MonsiEUr coUTUriEr collEcTion: nEW in 2024

Jean Couturier is launching the new line for men at the TFWA 2024 in Cannes: Monsieur Couturier. This trio of new fragrances
pays tribute to the know-how of the brand whose olfactory universe now meets that of fashion. Two worlds deeply linked,
which come together in this range of three hand-sewn fragrances. A collection designed as an olfactory wardrobe, in which to
draw according to his personality and his desires. Three portraits of men -sporty, seductive or mysterious- who never deny
the elegance that makes the soul of a gentleman. Three cuts with impeccable fit, finely chiseled trail and irreproachable hold.
Three colors, a nod to the shades of fabrics that make up the men’s wardrobe.
It is an olfactory wardrobe which is sober and sophisticated at one and at the same time, made up of three fragrances:
Bleu Cobalt, the elegant and casual touch of the wardrobe; Noir Cashmere, a captivating elixir with a mysterious trail;
Rouge Nacarat, an ancestral shade of red nacarat color in the male wardrobe.

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TFWA Cannes – Blue Village – Stand C18