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EVENTS

PRofESSIoNAL BEAuTy gRouP

EvENTS

An unrivaled access to the growing

professional treatments market

SALoN
INTERNATIoNAL
TuRNS 50!
Salon International, marked
th
its 50 anniversary at ExCeL
London on 14-16 October.
Salon International is recognised
as the event to inspire professionals
who attend from across the world.
Salon International continues to stand
as the ultimate gathering for the
hairdressing industry. Featuring 300
leading brands representing various
sectors of the industry, offering an
immersive retail experience, including
colour houses, software solutions,
educational providers, equipment
manufacturers, distributors, and more. During the event, visitors not only had the British Hairdressing Awards Gallery
Additionally, many brands provided the opportunity to explore numerous sponsored by Schwarzkopf Professional.
free live educational sessions at their renowned brands, but also witness Olympia Beauty also joined the
stands, catering to visitors from over exciting product launches, discover Professional Beauty Group portfolio
100 countries, offering a comprehensive four free live stages, participate in ten and relocated to run alongside Salon
experience of the hairdressing industry Masterclasses, and engage in a series International. Beauty professionals had
over the course of three days. of Business Live seminars and discover the opportunity to test and compare
products, attend two stages of live
education and join in with interactive
nail workshops. The iconic global
competitions, Nailympia and National
Massage Championships also took
place at the show with more than
one hundred entries for each with
competitors from across the globe.
The combined attendance of 33,698
visitors at Salon International and
13,305 at Olympia Beauty made a
resounding statement in the world
of hairdressing and beauty. Salon
International will return to ExCeL
London from 12-14 October 2024 and
Olympia Beauty has been renamed and
will return as Salon Beauty to ExCeL
London 13-14 October 2024.

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