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LAUNCH
LOUIS xV 1722
a new and enticing xerjoff Blends co-branding
venture with premium champagne de venoge
convinced that there are many similarities between
making a great champagne and the composition of a
luxury perfume, Gilles de la Bassetière had the idea
of commissioning the Italian maison Xerjoff to create
a scent to represent their Louis XV cuvée. this was
the genesis of Louis XV 1722 by Xerjoff.
the sumptuous new scent Louis XV 1722 was
created as part of the Xerjoff Blends collection, a
collection in which various artistic areas merge
with high perfumery to create unique, multisensory
experiences.
the Louis XV 1722 perfume is emblematic of a true
celebration, a fresh and exciting blend which lifts
the spirits and stirs the senses, an oriental woody
composition which is also metallic in its opening,
mirroring the sensation the champagne instils in the
senses. the perfume opens to notes of grapefruit,
plum and saffron with a hint of liquor, combined with
a gourmand heart of cocoa, coffee and hazelnut.
Warm tones are highlighted as smooth cashmere
wood, amber and leather seduce at the base.
The classic Xerjoff flacon is embellished with the
royal fleur-de-lis and crowned with a golden cap.
The coffret recalls the blue of the fleur-de-lis of
France, all wrapped in a luxurious champagne-
coloured sleeve.
Beyond the creation of the Louis XV 1722 scent,
Champage de Venoge and Xerjoff also collaborated
to create a tailor-made champagne collection
The luxury Italian perfume house Xerjoff has exclusively for the perfume house.
collaborated with the premium champagne house During the creation of the champagne, the House de
De Venoge on a unique project, the result of a Venoge selected the grapes to perfectly blend with
synergy of tradition, passion and expertise. the champagne’s dosage selected by Sergio momo
the President and ceO of the champagne house, alongside the de Venoge master Blender, creating a
Gilles de la Bassetière, and Xerjoff CEO and Founder, drink so rare and unique that it will only be available
Sergio momo, have worked together on exclusive at private Xerjoff events, including Blanc de Blancs,
champagne blends as well as a new perfume. Blanc de Noirs and Rosé.
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