Page 60 - EM - EXPORT MAGAZINE PERFUMERY EDITION

EVENTS
COSMOPROF

WORLDWIDE

BOLOGNA

56 EDITION
TH

THE PREMIER EVENT FOR THE GLOBAL COSMETICS

INDUSTRY FOCUSES ON INNOVATION AND NEW

BUSINESS OPPORTUNITIES

With over 3,000 companies from 65 countries, in the particularly high percentage of new exhibitors
representing more than 10,000 brands, the compared to 2024, accounting for 35% of the total.
exhibition space exceeds 170,000 square meters, “Cosmoprof Worldwide Bologna continues to be a
marking a 5.8% increase compared to the previous strategic platform for business and innovation. The
edition. Cosmoprof Worldwide Bologna reaffirms number of participating companies and the growing
its international scope, with 56% of exhibitors interest from global industry players demonstrate the
coming from Europe, 44% from non-European vitality and resilience of the sector,” states Gianpiero
countries, and 22% from Italy. A total of 29 national Calzolari, President of BolognaFiere. “The success
pavilions are present in Bologna, showcasing the of this event is the result of a constant commitment
beauty trends and characteristics of countries such to creating growth opportunities for the cosmetics
as Australia, Brazil, China, South Korea, Estonia, industry by providing tools that facilitate networking,
France, Germany, Japan, Greece, India, Indonesia, innovation, and collaboration among key players.
Ireland, Latvia, Norway, Pacific Islands, Poland, Thanks to these characteristics, Cosmoprof remains
Czech Republic, Romania, Spain, Sweden, Ukraine, the most internationally oriented trade fair, a strategic
the UK, Taiwan, Turkey, and the USA. New additions business partner recognized by the Ministry of Foreign
for 2025 include California and Tunisia. Cosmoprof Affairs and International Cooperation, ICE – Agency for
Worldwide Bologna remains a key platform for the the Promotion Abroad and the Internationalization
launch of new brands and products. This is evident of Italian Companies, as well as Cosmetica Italia, the

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